by Evan Samurin | Jan 13, 2025 | Email List Optimization
"The internet never forgets."This phrase holds true not just for social media posts or online search histories but also for your email deliverability. As a sender, every email you send, every interaction it garners, and every choice you make contributes to a digital...
by Evan Samurin | Dec 9, 2024 | Email List Optimization
In the world of email marketing, maintaining engagement with your subscribers is key to driving results. But there’s a common challenge many businesses face that often goes unnoticed: email fatigue. When your subscribers feel overwhelmed by the number of emails they...
by Evan Samurin | Oct 15, 2024 | Email List Optimization
7 CTA Tips to Skyrocket Your Clicks & Conversions in Email MarketingIn email marketing, getting someone to open your email is only half the battle. The real victory comes when they take action—when they click on your Call-to-Action (CTA). But here’s the...
by Evan Samurin | Aug 19, 2024 | Email List Optimization
Imagine spending thousands of dollars on lead generation without realizing up to 50% of your ad spend is wasted. Sounds crazy right?Well... After analyzing the email performance data for thousands of businesses we’ve discovered that for many businesses up to 50%...
by Evan Samurin | Aug 12, 2024 | Email List Optimization
Ever since Apple introduced Mail Privacy Protection, accurately tracking email performance has become more challenging. However, there’s still a simple way to check your email performance and determine if you need to dig deeper. If you do need to investigate further,...