In this three-minute video, I'll quickly explain why it's no longer a good idea to re-send your email broadcasts to the people who didn't open it the first time round. And check out the link below, I really recommend it!https://vimeo.com/503203108Once you've watched...

1 billion not out. Not a bad cricket score If you ever wanted proof that nothing is ever as bad as it seems, here it is.6 years ago, I had to let all my team go, close my business and, just a few months later, go personally bankrupt. This is something I've not shared...

Getting your authentication right is vital. If you don’t, you’re risking many of your emails going to spam, even if you’re doing everything else right. All three authentication methods described here can only be set up if you have access to your DNS...

Nobody likes overwhelm. If, like me, you're an entrepreneur, getting into a state of overwhelm can be particularly challenging.As someone who's sensitive at the best of times, overwhelm really gets to me. I start thinking about everything I need to get done. Too much...

Happy New Year! I'm looking forward to 2021 being the year we all get our freedom back. Almost everyone in the world has been affected to a greater or lesser extent by some sort of restriction to movement or social contact thanks to Covid. From a personal point of...

If you read my last blog, you'll hopefully know that I was going to conduct a split test to find out whether sending from my old domain was still getting better results than sending from the Deliverability Dashboard domain. So... The Results Are In... But Do...

I recently switched my email sends from an old domain to the Deliverability Dashboard domain.I wasn't totally surprised to see the open rates were lower when I sent from the new domain, but that might have been because of the actual email or content or lots of other...

In this three-minute video, I'll quickly explain why you no longer have to send plain text emails to maximise your deliverability, but why it's important to still keep your emails as clear and simple as possible.https://vimeo.com/489901748

If you saw my email earlier this week, you’ll already know that I’m presenting at the Inboxed Summit, which is happening in a couple of weeks from now.  On Monday of this week, I was lucky enough to be invited to record the Q&A panel session with four other...